The Assistant Director of Communications and Outreach develops and manages the Global Development Policy (GDP) Center's overall strategic communications and outreach programs. They communicate with stakeholders at all levels to effectively represent the GDP Center and ensure compliance with Boston University's (BU) brand guidelines. They are responsible for producing content for the GDP Center's website, social media outlets, press advisories, email marketing, and other publications for internal and external stakeholders. They track and report on communications and outreach impact, publications, media mentions, and web/social/email analytics, recommending improvements and changes to strategy as necessary. They also oversee the logistics of virtual and in-person events. This role reports to the Director and Executive Director of the GDP Center and directly supervises the Global China Initiatives (GCI) Communications & Outreach Associate, the Global Economic Governance Initiatives (GEGI) Communications & Outreach Specialist, and students. Essential Functions: Communications Strategy & Implementation (30%): Work with the Inaugural Director and Executive Director of the GDP Center to develop goals, strategies, tactics, and messaging for programming and initiatives aimed at both University and external audiences across all appropriate platforms, including web, social media, video, digital, and print, using tools such as CISION, Sprinklr, Infogram, HubSpot, and others. Actively engage in media relations efforts and build relationships with reporters and the media. Responsible for producing and posting content to the website and other communications platforms. Oversee content produced by others and updates to the Center website and social media platforms. Develop monthly reports on web, email, and social media metrics for the Center. Oversee various tracking platforms and provide metrics on these initiatives for grant reporting. Events & Outreach (30%): Responsible for coordinating events such as conferences, workshops, community events, discussions, book launches, and presentations, both virtually and in-person, on campus and off-campus. Serve as the point of contact for speakers, provide advance information to participants, and coordinate the logistics and communications to support event promotion, set-up, catering, facilities requests, and post-event activities. Establish and maintain good working relationships with internal and external service providers, contractors, and partner universities and institutes. Oversee the work of the Communications & Outreach Associate/Specialist in this area. Editorial Strategy and Implementation (30%): Ideate, produce, and publish content for the GDP Centers website, social media, email, and other communications platforms. Collaborate with the Center Director, Executive Director, and researchers to author key website blog posts. Develop internal and external presentation materials. Create visual content to support internal and external initiatives and platforms using tools such as Canva, InDesign, Infogram, and more. Develop, manage, and maintain institutional collateral, photography, and messaging, ensuring consistent delivery of the GDP Center and BU brands. Oversee the work of the Communications & Outreach Associate/Specialist and Communications Fellows in this area. Coordinate with the marketing communications team of the Office of Research, BU MarCom, and other departments or centers as necessary. Report Production (10%): Oversee the entire print and digital design production process, including negotiating costs and schedules with vendors to ensure high-quality products and timely delivery. Act as the primary contact for graphic and data design consultants, as well as vendors. Utilize software such as InDesign and Canva to create and edit reports and publications.
Skills
Educational Background: A Bachelor's degree in International Development, Global Economics, Political Science, or a related field is required; a Master's degree is preferred.
Expertise in Global Economic Governance and Development Finance: The ideal candidate should have a deep understanding of international development and economic governance.
We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, natural or protective hairstyle, religion, sex, age, national origin, physical or mental disability, sexual orientation, gender identity, genetic information, military service, pregnancy or pregnancy-related condition, or because of marital, parental, or veteran status. We are a VEVRAA Federal Contractor.
